DOC 234—34/2
WEB REDESIGN
partnered with the duo to redesign their digital home ahead of their new album. the project moved their site from a basic landing page to an immersive "lab" experience that blends storytelling with commerce.
key features
- the lab: an interactive fan hub designed to match the new album's aesthetic.
- shopify integration: custom e-commerce backend for merch drops and seamless checkout.
- custom admin tools: a simplified backend allowing the band to easily update content and layouts on the fly.
- audience growth: integrated email capture to build their fan database pre-launch.
- mobile optimized: high-fidelity visuals scaled for a smooth mobile experience.
tech stack
- lovable: initial rapid development and ui build.
- supabase: backend, database management, and image storage.
- github: code transfer and version control.
- shopify: e-commerce and merch management.
- figma: design and visual refinement.